As the Art Director for "The Things We Missed" jewelry collection, my role was to oversee and unify the visual vision for the campaign. I managed the overall visual appearance and ensured that the campaign effectively communicated its theme. Inspired by the moments missed during the global pandemic, the collection aimed to evoke a dreamy, emotional connection. I focused on capturing the essence of touch, the hidden smiles behind masks, and the shared moments we couldn't experience, translating these elements into a cohesive and visually impactful campaign